Every August, Heart Month is celebrated, a key opportunity to promote cardiovascular health and active lifestyle habits. In this context, ILUS Fitness , in conjunction with Motion Center and the Municipality of Quinta Normal , held a unique day of exercise, energy, and social connection focused especially on seniors.
The event took place at the Miguel de Otero Community Physical Rehabilitation Center (CCR) in the north of the commune and attracted more than 130 seniors who moved to the rhythm of the music with strength and cardio exercises guided by specialized instructors. The event was hosted by two well-known personalities: Rafael Olarra , former soccer player and sports commentator, and Lucila Vit , a national fitness expert and communicator, who enthusiastically shared their experiences with the attendees.
"Older people have a spirit that you'd crave. I'm grateful to have been able to share and convey what sport has meant to me," Olarra said.
For her part, Lucila Vit added:
“They are an example. I'm very happy with what I've experienced and very grateful to ILUS, who supported me in my training and made this possible.”
The event also featured the active participation of the Mayor of Quinta Normal, Karina Delfino , who highlighted the importance of partnerships between the public and private sectors to improve the quality of life of older adults. "We are happy to have organized this activity. It is essential to create connections that help people feel better," she said.
In addition, during the day, ILUS training equipment was integrated, which will now form part of the CCR's permanent equipment, and special guests such as parapowerlifter Javier Jiménez joined, who served as an instructor and shared an experience that also inspired him:
"They bring a tremendous amount of motivation from the ground up. Sometimes you're an example to them... and they're an example to you," he commented excitedly.
The closing session was led by Guadalupe De La Peña , yoga instructor and holistic therapist, who led a special session focused on emotional and physical connection.
The audience expressed widespread appreciation. One of the most applauded was Richard Gutiérrez , creator of the "Actívate" program and leader of the community's cardiovascular rehabilitation department, who emphasized:
"Thanks to ILUS and Motion. This event gives us a glimpse into the future, shows that it's possible and that there are companies that believe in this."
From ILUS Fitness, Marketing Manager Joaquín Castro shared ILUS's commitment:
"This activity embodies the spirit of ILUS: a young, committed company eager to make an impact in areas that are important to us. We are excited about it."
The event also had the support of Botillería La 30 , which donated more than 100 bottles of water, and Feria Libre n°3 , which contributed 100 fresh oranges for the hydration and enjoyment of the participants.
ILLUSION. Together we are stronger.
